The Power of Niche Marketing
You're invited to a live webinar!
As more people earn their CFP® designation and become financial advisors, simply being an advisor is no longer the differentiator it once was. As a result, advisors find themselves increasingly compelled to focus on a niche where it’s easier to stand out and win clients. But some worry that by narrowing in on a niche, they'll lose out on prospective clients.
With a clear marketing strategy, this won't happen. In fact, you'll waste less time on prospects who aren't, and never will be, a fit. After all, good marketing is as much about repelling the wrong people as it is attracting the right ones. In our next free webinar, XYPN members Stephanie Bucko and Emlen Miles-Mattingly explore the power of niche marketing. This call is ideal for anyone considering XYPN membership.
When: Wednesday, June 5, 2019 at 9pm EST/6pm PST
Where: Dial in by phone from anywhere or join us via computer
Who: This event is ideal for anyone considering an XY Planning Network membershipHow: Register below
In the meantime, you might enjoy these helpful resources:
- How to Find Your Niche as an Independent Financial Advisor
- Why Advisors Should Use Tiny Marketing Funnels
- 18 Marketing Hacks for Independent Financial Advisors
- 5 Part Marketing Plan for Independent Financial Advisors: Why, What, and How
- The Independent Financial Advisors Guide to Measuring Marketing
- How Marketing Can Help You Build a Firm for the Future
- XYPN Member Benefits Directory