Expand Your Audience

XYPN Members Can Maximize Visibility Through Network Channels

You've put in the work to create insightful content in hopes of establishing credibility and gaining clients. Now, you just need to get some eyeballs on it. We can help. XY Planning Network has a vast audience for both consumer-facing content and advisor-facing content. You can promote your blog posts a number of ways as an optional member benefit:

  • Good Financial Reads: GFR is a weekly round-up of consumer-facing content that is posted to our Consumer Blog. All contributors get a byline and a link to their firm's website. A snippet of your content (typically a paragraph or two) will appear in our post, along with 3 other articles from other contributors. Readers click through to your site to view the full article. See an example of a Good Financial Reads post.
  • Syndicated Consumer Blog: You can share your blog in its entirety as a guest contributor for our Consumer Blog. All contributors get a byline, a link to their firm's website, a short bio, and a headshot. We also link to the original story and take measures to ensure search engines don't direct to our site. This enables you to benefit from search engine traffic. Syndicated blogs are supported by our social media channels including Twitter, LinkedIn, and/or Facebook for extra visibility. See an example of a syndicated Consumer Blog.
  • Syndicated Advisor Blog: If you have content that is tailored for other industry professionals, you can be a guest contributor for our Advisor Blog. All contributors get a byline, a link to their firm's website, a short bio, and a headshot. We also link to the original story and take measures to ensure search engines don't direct to our site. Syndicated blogs are supported by our social media channels including Twitter, LinkedIn, and/or Facebook AND, when appropriate, these blogs are featured in our newsletter to over 10,000 industry contacts for extra visibility. See an example of a syndicated Advisor Blog.

If you're interested in using XY Planning Network channels to maximize visibility for your blogs, please note:

  • Blogs should be at least 1000 words and be free of grammar mistakes
  • Blogs should be in consistent form to other blogs posted on our site
  • Submit links to specific articles via the form on this page
  • Submissions will be utilized as space permits and at the discretion of XY Planning Network