Feb 2021 MPC Event Thumbnail - Recorded

Email Marketing 101 for Financial Advisors

Given today’s dominance of social media marketing, sending an email seems about as old-fashioned as sending a handwritten letter. But that couldn’t be further from the truth. In fact, when it comes to bringing in new clients and keeping current clients engaged, email marketing is more powerful than ever. That's why in 2021, an email list is not just a fashionable marketing accessory—it’s a necessity. Having an email list remains one of the best ways to generate leads, build awareness, and increase conversions; not having an email list is a surefire way to miss out on too-many-to-count business opportunities. In this free webinar, XYPN’s Email Marketing Manager, Lindsey White, will walk you through everything you need to know about email marketing, from how to build and nurture an email list to how to craft competition-crushing marketing campaigns that are sure to convert.
 
 
Event Details

Listen in as Lindsey shares her expert advice on: 

  • Benefits of email marketing
  • Email marketing regulations and compliance concerns
  • Building an email list
  • Must-have emails to include in your email marketing
  • Email marketing data to track and measure